Our design philosophy is really quite simple: we create high quality, timeless classics that we want to wear ourselves.
From a design perspective, we make sure each and every one of our pieces tick the following boxes:
- LONGEVITY: The item will not go out of fashion (that's the plan at least!).
- WEARABILITY: We want to use each piece ourselves.
- QUALITY: Great design has to be matched by robust Italian quality.
- PRICE: To offer an outstanding price-quality ratio.
- KISS: Keep It Super Simple.